Sales Acceleration

THE NEW SALES & MARKETING INTELLIGENCE PLATFORM FOR BUSINESS GROWTH

CRIF’s cutting-edge sales acceleration and marketing intelligence platform helps you unlock valuable data insights to expand your customer base, minimize risks and launch targeted campaigns

  • Better sales performance
  • Higher engagement and redemption rates
  • Time to market
  • Improved automation
  • Reduced customer acquisition costs
  • Business growth
  • Process optimization

CORPORATE PROSPECTING

  • Analyse portfolio
  • Segment markets
  • Find look-alike prospects
  • Risk ratings
  • Semantic search
  • Advanced analytics


COMMERCIAL CAMPAIGNS

  • Share portfolios across teams
  • Empower salesforce with insights
  • Monitor sales performance


MASTER DATA MANAGEMENT

  • CRM integration
  • Automation
  • Official and compliant sources
  • Database enrichment
  • CORPORATE PROSPECTING

  • COMMERCIAL CAMPAIGNS

  • MASTER DATA MANAGEMENT & CROSS-SELLING

HOW WE HELPED OUR CLIENTS UNLOCK THEIR POTENTIAL

Discover how some of the world's most important companies improved their performance and defined a brand-new digital path, both for them and for their clients.

Financial Services Industry

LEADING ITALIAN BANKING GROUP WITH 500 BRANCHES AND 1MLN CLIENTS

The client needed to improve the sinergy between marketing, sales, credit and IT; providing a tool to analyze prospects using analytics and financial KPIs.

  • Margò as a collaborative platform with prospecting and commercial campaign manager
  • Customized risk indicator to precheck prospects
  • +30 %

    Conversion rate

  • -8 %

    Operating costs

Telco Industry

PROMINENT TELECOM OPERATOR WITH A WIDESPREAD COMMERCIAL NETWORK

In need of a solution to manage its vast commercial network and measure performance. Looking for ad hoc Telco Analytics to customise its offer.

  • Commercial Campaign Manager to share info and coordinate hierarchical sales departments
  • Telco analytics to prioritize prospects
  • +20 %

    Conversion rate

  • +9 %

    Average contract value

UTILITY SERVICES CLIENT

ENERGY PROVIDER WITH A FOCUS ON SMALL ENTERPRISES

Asking for analytics to segment the market and fine tune its campaign towards small businesses. The client wants a smart and transparent tool to manage its agents and coordinate the commercial campaign.

  • With energy analytics, the client scans the market to select targets and territories, identifying new prospects
  • Manages commercial campaigns all in one tool
  • +25 %

    Time for sales activities

  • -5 %

    Operating costs

INSURANCE INDUSTRY

PRIMARY INSURANCE GROUP WITH MORE THAN 15 MLN CLIENTS

The client wants to develop its SMEs targets and support its network of agencies with a tool for prospecting and campaign management accessible on mobile.

  • Full coverage of SME targets with Master Data Management
  • Empowering salesforce with insights on prospects for easier engagement and a campaign management tool on mobile devices
  • +15 %

    Engagement rate

  • +12 %

    Process optimization

GET IN TOUCH WITH THE SALES TEAM

What does the next digital journey of your business look like? Let's find out together.